California Golf

California Golf + Travel Jan18

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36 JAN/FEB 2018 E Q U I P M E N T : H O N M A G A L L E R Y A T R O G E R D U N N O ne of golf's most prestigious club brands, Honma Golf, has opened a Gallery Store in the Roger Dunn Golf Shops Santa Ana, Calif. 60,000 square-foot superstore. The Gallery gives everyone the opportu- nity to see and test Honma's club lines, and even have a fitting by onsite technicians. You are in for an interactive experience where Honma's TOUR WORLD, BERES and Be ZEAL brands are on display, but best of all, everyone can try them in the 500-square foot Gallery that includes a dedicated hit- ting bay. It's your chance to experience why Japan-based Honma has been one of the leading golf club manufactur- ers since its founding in 1959. The Roger Dunn Golf Shops superstore carries a huge inventory of clubs, balls and accessories at prices match- ing any in the market, but, best of all, in addition to being the place for everything golf, the customer service makes you want to come back. One of the drivers you can "test drive" in the Gallery is the visually appealing BERES S-06 made to Honma's exceptional standard of craftsmanship for the performance every golfer wants. The titanium club head has the Key Groove Technology found only on the Honma driver which emphasizes the curve of the club face towards the toe and heel and helps to main- tain ball speed if the impact happens to be off center. This also makes the sweet spot larger and that trans- lates into more forgiveness and perhaps best of all a lot more confidence … you just know you're going to hit a good drive. The stock shaft in the BERES S-06 is special as well. It is the ARMRQ X made with a 10-axis carbon fiber wrap for a softer center to give a lighter, stronger and more forgiving performance. Put all this together with a light weight grip and the BERES S-06 has a total weight of only 280 grams, giving those with slower swing speeds the chance for better contact, added ball speed and more distance. The Gallery, though a niche concept relatively new to golf, has been described as having a little Las Vegas in it, being cool-looking and high-tech with displays to best show the Honma products. The merger of club fitting and the retail experience in a different way gives golfers a unique opportunity. Other major brands may have stand-alone displays but The Gallery by itself is a great reason to visit the Roger Dunn Santa Ana superstore to experience Honma. EXPERIENCE HONMA AT ROGER DUNN Santa Ana superstore location opens Honma Gallery Store

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